Investors and their advisors face a dizzying array of options when selecting investments. How to choose the optimal mix of stocks, bonds, real estate, and other assets? This book shows how to construct strategies that are appropriate for each investor. With its detailed analysis, supported by data and anecdotes drawn from investment experience, it is above all a practical guide. It shows how new insights from behavioral analysis are widely reflected in the actual choices investors make. It also emphasises the importance of basing recommendations for investment strategy on the principles of traditional finance. And it statkes into account current research on the goals investors want to acheive and the mistakes they frequently make. Peter Stanyer has written an extremely clear guide to the ins and outs of investment strategy.

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